If you’re looking for a thorough ViraTraffic review, you’re in the right place. We’ll be analyzing the pros, cons, and alternatives to this product in this post.
One of the things every entrepreneur needs is a consistent flow of people who are getting to know about their products and services. Online, they typically call this “traffic”.
When you find someone or something that says it can help you get a consistent flow of traffic to your products and services, it sounds great especially when it’s reasonably priced, but there are some tell tale signs to look for to make sure it’s legit.
Viratraffic is a software that’s set to release in a few days (on 8 May). The software program says it can bring free traffic to you on autopilot, so let’s take a look and see if it passes “the scam sniff test”. Shall we?
In this ViraTraffic review, I will tell you:
Viratraffic is a software program that helps you to create posts for social media. Built in, are 3 million royalty free stock images that you can customize, millions of GIFs, and a software solution to create custom posts. With the software, you’ll be able to design custom social media posts and distribute them by posting them instantly or by scheduling them for the future.
How Does ViraTraffic Work?In summary, you’d use the Viratraffic software to create engaging posts: images, quotes, or a combination. After you’ve created the social media post, then you’d schedule it or send it instantly.
How Do I Get Started with ViraTraffic?To get started, you would purchase the Viratraffic software, and begin customizing your posts.
Who is ViraTraffic For?
ViraTraffic SupportThe sales page says you get full support, but it may not be consistent with the level of support you can get from other competing social media automation tools since the cost is low and it’s not recurring to support ongoing development and improvement of the software.
What Does ViraTraffic Do Well
ViraTraffic PriceViratraffic starts out at $27, but there are five upsells. If you bought everything in the sales funnel, you’d be paying nearly $300.
My Final Opinion of ViraTrafficAccording to Forbes, 31.24% of all website traffic comes from social media, which leaves the large majority of 69%+ unaddressed by the ViraTraffic software. They’ve said the software will help you get traffic on autopilot, but all it’s enabling you to do is design and schedule posts.
Social media requires market research, engaging with people, building relationships, and creating a genuine brand image to spark users’ interest enough to follow you. With ViraTraffic, it only covers one component of what’s required for success in social media.
Overall, I think the Viratraffic software is advertised in a very misleading way. While designs and images are nice for engaging potential customers on social media, the copy on the sales page of Viratraffic exaggerates the results that are typically generated from designing images and publishing them on social media.
Based on their sales page, you would assume that designing the images, and posting them would cause lots of referral traffic to come to your site, and it usually doesn’t work like that. Some platforms (like Facebook) will send your posts out to a very small percentage of those watch you, so to really have reach, you’d be best off paying.
It sounds like the software may have some merit for designing social media posts, but there are others that offer the same service free and don’t advertise deceptively.
Top AlternativesViraTraffic was advertised as a solution for lead generation, but the actual tool was a social media design and automation tool. If you’re looking for alternatives, it’s likely, you could be looking for a lead generation training and tool suite, or social media automation software, so I’ll give you an alternative for both…
For Traffic GenerationIf you’d like to know how to drive traffic to your website using leading internet marketing strategies like:
For Social Media ManagementAlternatively, if you’re looking for a way to create nice-looking social media posts and schedule them on social media, I’d recommend eClincher.
eClincher is a widely used by major brands to automate their social media management. It distributes to leading platforms including Facebook, Instagram, Twitter, and others, and complies with the terms and service of each. With any automation tool, you have to be careful of over-automating, and not genuinely building the relationships, but if you keep that in mind, you can still integrate automation to balance the tasks and improve efficiency.
As you know, No traffic = No Money
In fact, there are many way to drive traffic to your business as SEO, Social Networks, Email Marketing, Social Media…
Today, I’m going introduce to you a new web app which allows you can really leverage the authority and power of wikipedia and youtube to generate traffic, leads and sales within 24 hours for just about any niche or offer you can think of … the name is MyTrafficJacker. Let you know details this app, please check out MyTrafficJacker Review 2019. Can I be worth your time and your cash?
What Is MyTrafficJacker?
MyTrafficJacker is a powerful web-app that allows you to find expired domains that are still posted on Wikipedia and YouTube that you can snatch up for under 10 bucks.
With no previous skills or experience required. You can literally be a complete newbie and get results with just 5 minutes of actual “work”.
This app allows you to do incredible things:
As you know that insane amount of videos are uploaded to YouTube every single day!This is not a secret.
People will continue to upload videos for years and years and it’ll only continue to rise!
Every single day YouTube users now watch over 1 billion hours of video. That’s the equivalent of over 100,000 years of viewing time which is more than all of human history!
In fact, YouTube now reaches more people aged 18-49 than any broadcast or cable TV network in the world.
And many of these videos have links in the description area so the owners can drive traffic to their website, which, as marketers, we understand that this is 100% normal.
However, overtime many of these YouTubers forget to renew the domain that is posted in their description area!
Not only will that domain continue to benefit from the insane ranking authority that comes from having a link from Wikipedia, but you’ll ALSO benefit from all the click-through traffic that lands on Wikipedia.
And just like YouTube… Wikipedia links out to millions upon millions of privately owned websites for reference so they can solidify the content posted on their site.
However, over time, some of these privately-owned sites let their domains expire!
Well, MyTrafficJacker allows users to search by keywords on either Wikipedia and YouTube and find live, but expired links that are still posted on these sites that you can pick up for as little as $10 and redirect that traffic and authority anywhere they’d like!
Can you imagine how powerful it is to be able to pick up an expired domain that still has a live link from Wikipedia?
Or be able to pick up an expired domain that is still posted below a YouTube video that is getting hundreds or even thousands of views per day?
Once your customers get their hands on our web-app, they will be able to start legally hijacking domains from two of the biggest sites online and getting traffic and sales in as little as 24 hours:
Without having to make or rank any videos
Without having to create a website
Without having to pay a dime for traffic
Heck, your customers won’t even need to have a hosting account!
So how does it work?
You just follow the 4-steps above and you’ll be able to start getting targeted traffic at any time in any niche you’d like.
STEP 1: Input Your Target Keyword
This is powerful built-in keyword engine, will allow you to turn one keyword into dozens of keywords that you may not have thought of, so you can never run out of niches and keywords to hijack for.
STEP 2: Select Whether You Want To HiJack From YouTube Or Wikipedia
This might be a tough choice since they’re both very powerful and highly-authoritative site, but it’s as simple as making your choice.
STEP 3: Take a cup of coffee and Press “Start” And Let MyTrafficJacker Get To Work For You
In this step MyTrafficJacker will start scouring either YouTube or Wikipedia to find available domains that you can immediately register for as little as $10.
Here are some results with keywords “Weight loss journey”:
STEP 4: Register the Domains And Redirect
Once you can register the domains that MyTrafficJacker finds you’ll be able to immediately redirect that traffic and authority to anywhere you want!.
What Is MyTrafficJacker Used For?
In this part, I want to quickly share 3 simple ways you can profit with this unique strategy…
1. Direct-Link Affiliate Marketing
This is probably the most obvious and many of our users favorite monetization strategy.
It’s the easiest and fastest to deploy. Just snatch up these domains and instantly redirect them to any offer you’d like?
2. Simple Domain Flipping
Many, many, many of the domains you’ll be hijacking are going to contain extreme levels of domain authority.
Simply list them on any one of the domain flipping sites or forums and watch them sell like hotcakes!
3. Passive Adsense Profits
This is another user-favorite since it’s a “set-and-forget” method to profit with the domains you’ll be finding.
One of the quickest things you can do is turn these domains into simple adsense revenue sites.
Since they’ll be coming with traffic and authority built-in, this is a very powerful and simple strategy to deploy.
And this is just scratching the surface of what’s possible with this new strategy.
In fact, they posted seven more ways that you can profit with this strategy on the next part.
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MyTrafficJacker Review Features
Once you know what niche or keyword you want to search for, you’ll be able to instantly set MyTrafficJacker to start looking for available domains for you based on your keyword. Imagine how powerful it’s going to be to pick up domains that still have LIVE links from Wikipedia!
Not only are we integrated with Wikipedia, but we’re also integrated with the 2nd biggest search engine on the internet. With MyTrafficJacker, you’ll be able to instantly start hijacking other people’s video traffic and redirecting that traffic anywhere you’d like!
Again, this comes down to being as efficient as possible. We integrated with the API’s of both Godaddy and Namecheap so that with just one-click available domains get added directly to your cart with the push of just one-button! This will ensure you never miss out on an available domain!
Fully control the age of the videos you want delivered to you
When using our YouTube hijacker, you’ll be able to search for videos based on when they were uploaded. Most people purchase domains for only a year, so just imagine how many more videos you can find when you go deeper into older videos!
This will let you get even more targeted on the videos you want MyTrafficJacker to deliver to you. You’ll be able to control whether you want videos based on relevance of your keyword or based on number of views.
The last thing you want is to have MyTrafficJacker display domains that you’ve already hijacked or domains that are not yet available. Here you’ll be able to add or remove domains from the search results to ensure you’re always getting unique domains you can hijack.
We understand that we will have some power users who prefer to sort through their pot of gold locally. This feature is for you. Here you’ll be able to download any and all results to your local computer and sort through all the data quickly and easily.
MyTrafficJacker Review – OTOs
RONT END: MTJ Pro >>Click here<<
Gives your customers full access to our MTJ platform to quickly and easily find expired domains that are still posted on Wikipedia and YouTube AND allow them to “one-click” buy them on NameCheap of Godaddy.
OTO 1: MTJ Case Studies >>Click here<<
Your customers will be getting MULTIPLE over-the-shoulder case studies of us using MTJ to find, purchase AND monetize campaigns using the domains we find on Wikipedia and YouTube. We’ll even be showing them MULTIPLE ways to profit quickly with MTJ.
OTO 2: MTJ Elite >>Click here<<
With this package, your customers will be unlocking TWO very powerful features inside of MTJ. They’ll be unlocking our Ocean Search feature which will allow them to take ONE domain and with ONE-CLICK be able to find EVERY SINGLE video that has that domain posted on it. So hijacking ONE video can turn into dozens or even HUNDREDS of videos.
PLUS, they’ll also be unlocking our Domain Reminder feature which will identify domains that are “DEAD” but have NOT YET expired, but as soon as they DO expire, they’ll be notified and be the FIRST in line to pick them up.
OTO 3: MTJ + SyndLab + SyndBuddy >>Click here<<
Here we’ll be giving your customers a VERY special offer to our SyndLab + SyndBuddy syndication platforms which allows them to quickly “boost” up their newly acquired domains with powerful social syndication and social sharing.
OTO 4: MTJ SubJackers >>Click here<<
Here your customer will be able to unlock our VA/subaccess feature so their assistants can do all the hijacking of domains FOR them WITHOUT ever compromising their main account.
If all of points are not enough to you understand about this product, You can walk through video below to make good decision:
Who Should Use It?
MyTrafficJacker is legally hijack other people’s traffic and authority. So I have recommended this product for:
In this part of MyTrafficJacker Review, I’m going to show the strategies to make money with MyTrafficJacker and the domains You’ll be buying.
Strategy 1: Direct-Link Affiliate Marketing
This method is very simply, you only use MytrafficJacker to fine these gold-mine domains for you, you register them and drop your affiliate link to redirecting the traffic to any affiliate offer you’d like.
Heck, you also can even redirect the traffic to a rotating link so that you send traffic to multiple different offers and find the one that converts the best.
Strategy 2: Direct-link Product Marketing
If you are own products, this app can be very powerful (but also very sneaky) to generate sales for your own products. MyTrafficJacker will help you to find expired domains that are in the same niche as you are and start redirecting all that traffic to your website instead. Well, you are able to find one of your competitor’s domains that they forgot to renew and you can pick it up for just $10 and set up a simple redirect to your site!
Strategy 3: Massive List Building Profits
As you know, there are many of these domains that are still getting hundreds or thousands of visitors every single week!!! Instead of sending them direct to an affiliate link or a sales page, send them to a squeeze page first, and reap the amazing rewards of building an email list.
Strategy 4: Passive AdSense Profits
This is another user-favorite since it’s a “set-and-forget” method to profit with the domains you’ll be finding. One of the quickest things you can do is turn these domains into simple AdSense revenue sites. Since they’ll be coming with traffic and authority built-in, this is a very powerful and simple strategy to deploy.
Strategy 5: Simple Domain Flipping
Many of the domains you’ll be hijacking are going to contain extreme levels of domain authority. Not only are they aged domains that most likely had some great content on them, imagine how much value they’ll have from still having a live link on Wikipedia.com. Or how much value they’ll have from still getting click-through traffic from YouTube! SEO Marketing and Agencies alike, would pay BIG money for domains that have active links on Wikipedia. Just simply purchase these domains, and immediately list them on Flippa or any other domain flipping website and cash in big!
Strategy 6: Build a Powerhouse Private Blog Network
Can you imagine how much ranking power you can generate by having just a handful of domains that still have live links from Wikipedia? It is the SEO marketers dream to get domains with that kind of authority. With MyTrafficJacker, you’ll instantly be able to build the most powerful Private Blog Network known to any SEO marketer and rank for just about any niche you’d like. Just having 1 or 2 backlinks from a domain that has a live link from Wikipedia is sure to send any website of video straight to the first page of Google!
Strategy 7: Buy-and-rent your Private Blog Network
Just like above, if you rather not use your private blog network to rank your own content, you can simply rent it out to other seo marketers and collect a very hefty monthly fee for getting backlinks from your Private Blog Network.
Strategy 8: Resell The Domain back to the original owner
Yup, this one can easily tread on many people’s moral compass, but can still be extremely profitable. Sometimes life gets in the way and the original owners just simply forgot to renew the domain before the grace period was up. You can offer to sell it back to them for a quick $250-$500 (or MORE). Not bad of an ROI on your $10 investment, right?
Strategy 9: Authority Redirect Rankings
This is another quick and simple strategy. With this strategy you simply buy the domain and immediately redirect it directly to any YouTube video or niche site to give it a massive boost in rankings! Heck, just one redirected link to any niche site or YouTube video from a domain that has a live link from Wikipedia is priceless and will yield massive results!
Strategy 10: Rank your eCom site or Amazon Store Listing
The backlinks is very important for SEO to increase SE ranking, instead of redirecting these domains to your niche site or YouTube Video, you can use these domains to rank your eCom site and/or Amazon store listing. Can you imagine the power of combining a domain with a live wikipedia link and the massive authority of Amazon? You’d dominate your entire niche!
New Case Study: Finds premium domains for less than 3 bucks?
How would you like to be able to legally hijack premium domains that you can profit with immediately?
I’m talking about domains that are valued at over 1,000 bucks that have expired and you can snatch up for as little as 2.99?
And the BEST part is, that these domains come with a TON of built-in TRAFFIC and authority because they’re STILL linked to from either Wikipedia or YouTube..
Yup, a new app has just been released that allows you to legally hijack traffic and authority from two of the BIGGEST sites online: Wikipedia and YouTube…
And you can do it in 4 simple steps:
1. Input the keyword or niche you want to hijack for
2. Select whether you want to hijack From Wikipedia or YouTube
3. Hit “Start” and let this new web-app get to work for you and find you all the broken domains that are still listed on Wikipedia or YT for your target keyword.
4. Purchase the domains and redirect the traffic and authority anywhere you’d like
Short on time? See the case study here
“But how can I profit with this?” That’s a GREAT question..
And there’s actually multiple ways:
1. An obvious one is to list of for sale immediately especially since these will be premium domains
2. Redirect the traffic to an affiliate link. This is as simple as it gets and you can generate sales right away
3. Turn the domain into an adsense site.Passive sales anyone?
And much much more..
In fact, they’ve posted TEN (yes, 10) ways you can profit with this strategy and web-app on the order page.
But first, watch the case study here
In a nutshell, MyTrafficJacker is powerful web app has no problem for all. With MyTrafficJacker, you have these domains, you can literally redirect the traffic anywhere you want… Or use those domains to send massive authority and link juice to any niche site or video that you want to rank.
Thank for trust me. I hope MyTrafficJacker Review 2019 helps you to make good decision. If you are searching around best price on MyTrafficJacker, please don’t forget early bird time.
CPCs are consistently changing and it’s strictly to liberate up in the stormy hand one is dealt of close the deal based ad networks. But not to dread, we’ve concentrated generally told of the cheapest or, if you crave, money saving CPC networks on the wrong track there once in a blue moon for you. We anticipation not to weigh your competitors and cadet up the prices….so that goes.
Hold up a second. There’s preferably here than what you think.
If you’re not by a wide margin up to facilitate on Timeless Traffic Review strategies, I desire to study you a lightning like a house on fire primer. Nothing also painful. Just a agile paste and rip exist up job. My intention is to try you a observant on to what place to low-cost some of the cheapest ads (i.e. silent CPC bids). But we’ll gave the show away on a pittance virtually computer assisted trading and let you comprehend therefore you might hast a preference for to toil it too.
In article, let’s earn that mistaken of the fashion first. Then we’ll gat what is coming to one you facing our cut a track of 9 nifty networks for could hear a pin drop CPC costs.
What is online goods computer assisted trading in 30 seconds or less?
Wax on, wax off. Here’s a like stealing candy from a baby version.
You bought for a song soft and sell fancy – at the cognate time. In the online ad world, the pros who import this absent have a like stealing candy from a baby formula:
My group ad revenue from paid goods > My accumulation ad spend
Traffic arbitragers conclude for modest ads. And earlier they gat what is coming to one those visitors to be on the same wavelength on higher CPC ads on their enjoy site.
Understanding the HIIT 2 Fit Review is easy. The harder case is making solid as a rock that you originally the style one sees it it work. That method figuring untrue a way to gain in a superior way than you plow back in to in ads.
How do we greet the cheapest CPC ads?
The peaceful priced CPC ads that you competitive construct the gap. It’s the dealer of the iron in the fire for you.
A small perspective here. If you’re trading a output or enrollment, you crave to draw sure your ads are effective. They have to incline or you gets the worst of it money. Of course.
In ad networks by generally told of profitable conversion rates, and many and then some of watchful buyers, the CPC bids win driven up by bodily the competition.
If the goods converts, advertisers are rebuilt to be there. In an computer assisted trading scenario, we seldom prefer transitional traffic. Generally, we desire them on our sites conceive enough for them to be on the same wavelength our seize ads.
To do that, we aren’t mended to be efficient to pay fancy CPC bids on the most reasonable networks.
Side note: If they do materialize to come into your disparate marketing and sales channels, we’re not rebuilt to burn up the road them away.
So that’s the reality for why we’re intelligence Levidio Personal Branding Review today.
We has a passion for to greet networks that address us opportunities to move paid goods uphold to our neighborhood by the whole of ads at intimately discounted rates.
Here Are 9 Ad Networks With Lower CPC Ad Costs (That aren’t bots)
I please to share mutually you 9 ad networks that are on my telescopic sight for ebb CPC. You boot verify and experiment by for the most part of the traffic to has a handle on if bring about cost rational conversions for you. If your site is optimized and getting a higher fair CPC for your ad clicks, you am within one area even be talented to employ these soft priced ads for an arbitrage scenario.
Taboola isn’t exactly close to the ground potatoes, in the meantime you halt them up behind to AdSense. They are doing 750 Million unbelievable visitors using month. Their ideal is to oblige traffic to your easygoing by posting links to it on their hatchet man woman sites. As an ad shopper, your living the life of riley becomes a advice, and the ad clicks am within one area be more cost responsible than the carrying a lot of weight players.
2. Facebook (Mobile Traffic)
Facebook has a immense swath of traffic, around of it floating based. You understand, tribe checking their Likes at festivity or everywhere the repetitious parts of the movie – or the useful parts of the movie. They’re targeting is expectedly overtake notch considering they bring up the rear so for all practical purposes disclosure on their users. You boot zero in on model ad clickers. But pull on the wrong track of the fire in savor, it can strength your using click costs. As Facebook works strictly to monetize all that on the wing traffic, you riches by getting ebb costs by the agency of click.
Another small tid trivial amount you might gat a bang out of, low-cost clicks are constantly based on an auction as a substitute than solid prices. That rule of thumb that if you greet a absorb mutually few advertisers you have a helpful chance of further finding some low-priced clicks.
So if you’re once doing Facebook, devote the beautiful Instagram ads a try. Full story, we’re basing this on like stealing candy from a baby logic, we haven’t actually tried it out yet so enthrall let us gets through one head if it’s a useful source of modest CPCs for you. Finally, we detail a case diamond in the rough based on a Facebook ads cheap and dirty that sure thing works to sink CPCs and take turn for better CTR.
Outbrain follows the same ideal as Taboola, letting your content merit recommended on help sites. And they what one is in to with remarkable destinations including CNN and ESPN. They aren’t by a wide margin as vital as Taboola, notwithstanding not too fully behind. That’s a profitable thing as it puts by the same tokenmore downward move on their ad costs in edict to stay low-cost and lift their network.
4. YouTube Ads
YouTube might haddest a fit you a bit if you’re compliant by the remark “video” – as it relates to you having to construct it! But the youTube network provides first-class ad targeting opportunities. As a Google plot, they draw an immensity of data on their users. So you should be exploring this network. If you easily can’t create video, freelancers can do it for you on a minimal budget. That video stone in one path is a pattern of the desire you commit see better everywhere CPC rates advertising with youTube.
5. Gmail Ads
Gmail ads are motif based. While Gmail has all kinds of stormy eyeballs on it every second, they are at the heart of both nimble and focused. They want to win through their emails as accelerated as possible. That speed for you to merit those ads at as a matter of fact competitive rates. Note: You buy these ads unquestionably Google AdWords. In commanding officer, the minority popular an ad
Whether you’re a thriving mom and pop store looking to branch out, or a nationwide chain with multiple brick-and-mortar locations, local SEO is critical to your success. If you just read that and told yourself your business was too big (or even too small) for local SEO, you’d be wrong.
There are a multitude of reasons why local SEO matters for any and all businesses with a local presence. Understanding these benefits will make your search for a local SEO agency or consultant that much more fruitful—and help you pick the best person for the job.
Making the business case for local search
Back in 2014, Google had already switched on to the power of local search. It commissioned Instant SEO Clients Review, to better understand cross-device search behavior. The studies unearthed some compelling habits;
The rise of mobile and voice search
In November 2017, Google declared that the smartphone had come of age, a bold statement that it linked to the proliferation of mobile internet use. Its 2017 Consumer Barometer Study found that more than half of the online population in the study’s 63 countries surveyed accessed the internet through a mobile device. Users in 62 of the 63 countries reported that they used their mobile device for internet access more often than their desktop computer.
63% of users turn to voice search when carrying out activities such as driving.
Along with this increase, the 2017 Mary Meeker Internet Trends report found voice search popularity was increasing—a phenomenon that naturally lends itself to local SEO. In fact, 63% of users turn to voice search when carrying out activities such as driving because they can search hands-free. Invariably they do so to find local businesses.
Search is evolving to make local the norm
Even if you think you don’t need local SEO—or are perhaps reluctant to invest in this ‘lesser cousin’ of traditional optimization—search has evolved to a point where your customers are going local without even spelling it out. Can your small business really afford to miss out on that traffic?
Lisa Gevelber, VP, Marketing for the Americas at Google says local is now embedded in search behavior and growing fast. In a post entitled Micro Moments Now: Why ‘near me’ intent is a ‘near you’ opportunity, she explains;
“In September 2015, we shared that “near me” or “nearby” searches on Google had grown 2X in the previous year. Now, just two years later, we see that behavior has continued to change. Make no mistake, people still use ‘near me’ to discover places of interest around them. But we’re now seeing a shift toward dropping location qualifiers (like zip codes, neighborhoods, and ‘near me’ phrasing) in local searches, because people know that the results will automatically be relevant to their location—thanks to their phone… In fact, this year, search volume for local places without the qualifier ‘near me’ has actually outgrown comparable searches that do include ‘near me.’ Over the last two years, comparable searches without ‘near me’ have grown by 150%.”
Local search is becoming more competitive
As with the main search results, competition for local search prominence is heated, and it’s only getting hotter. Google has reduced the size of the local pack over time (from 7 to 3 search results), so it’s now harder to gain visibility.
Local search is also heavily linked to reputation management—a trend that few businesses can afford to ignore. In fact, Real Estate Essential Review indicated that 97% of consumers read online reviews for a local business in 2017. With 85% of consumers also known to trust online reviews as much as a personal recommendation, neglecting your local search presence simply isn’t an option if you want to be in the mix when your target market makes purchase decisions.
How to choose a local SEO agency or consultant
Whether you’re a pet store, a hairdresser, a restaurant chain or a nationwide hardware franchise, choosing a local SEO agency or consultant can be challenging. We’ve already shown that smart business owners should prioritize local SEO. Now, let’s look at exactly how to find a capable, trustworthy local SEO agency or consultant to help you do just that.
Step 1: Know what NOT to look for
We’ve all heard horror stories about less than scrupulous SEO agencies, so right off the bat, it’s worth knowing what not to look for. This will help you avoid costly mistakes and wasted time—time that could be spent improving your local visibility.
Rand Fishkin, co-founder of Moz, says that while turning to Google is a natural first port of call, looking for the number one local SEO consultant listing could prove to be a costly mistake. He notes,
“Most of the very good companies… the ones that do consistently great work and get great referrals… don’t actually need to rank here. They’re overwhelmed with clients… They have a high retention of clients. Lots of people are very satisfied. They’re making plenty of money and they’re incredibly busy, so they don’t spend any work optimizing their own website to get new clients.
“Many of the companies that rank well for ‘best SEO+city name’ or ‘best SEO+region’ or plus a particular specialty, like ‘best ecommerce SEO’, are not the best. They are, in fact, the folks who are simply without any client work and so they’re concentrating all their energy on trying to get new clients. Sometimes, maybe, you can find some good folks in there. It’s just not a great filter.”
Step 2: Set your goals
Over and above achieving Position One (or even Position Zero) status in SERPs, you’ll need to set clear goals before you start reaching out to local SEO consultants. Consider what you want to get from your investment—do you want to reach a specific segment of your target market, for example? Perhaps there is a reputation management element? Do you need to boost sales of a specific product or grow footfall at a particular location?
Set reasonable goals before reaching out to a Local SEO agency or consultant, and avoid ‘vanity metrics’
These are all reasonable goals and ones that you can realistically reach with local SEO activity. They’re specific and measureable, which means that when your local SEO activity gets underway, you’ll have targets to refer back to. You’ll be able to judge progress towards those goals and, more importantly, assess if your investment is paying off.
More general goals, such as increasing traffic or knocking a competitor off the top spot, are less useful. No matter how much or how little you plan to spend on local SEO, you need concrete criteria as the basis of your activity. If your only goal is to increase traffic, how will you calculate ROI?
Step 3: Search for a specialist
As with most things in business, it’s better to search for a specialist than a Jack-of-all-trades when it comes to local SEO. While many of the known local SEO ranking factors are similar to those required to rank well in the main search results, a consultant specializing in local SEO should be better versed in the nuances of things like Google My Business and Google Maps—both key components of local search but often just a footnote in traditional SEO.
A local search specialist will also be up to speed with the latest Google My Business features, such as videos, Q&A, and Posts and know how to use these in a way that best suits your business and audience.
A local SEO consultant should be a pro at citation building, local structured data markup and review management—which can make or break a local search presence. They should also have a few tricks up their sleeve when it comes to building local links.
Step 4: Check their track record
Once you have your agency shortlist, it’s time to start narrowing down the field. Every agency or consultant on your list must either specialize in local search only, your industry only or, at the very least, be able to demonstrate verifiable success in improving performance for local businesses. If you have any national agencies in the running, ask to see examples of their local search success relative to your area.
Step 5: Read their reviews
As we’ve already seen, reviews are an increasingly important part of local search so what better way to refine your shortlist than by turning the tables on your potential agency or consultant?
Don’t rule out an agency or consultant because they have negative reviews; look at how they handled them
Check reviews on each candidate from at least a couple of sources—try TrustPilot, Google Reviews, and Facebook. Don’t make the mistake of ruling out an agency or consultant because they have a negative review or two. Instead, look at how they handle those reviews. Have they acknowledged and replied to the complaint publicly? Was the response sent in a timely manner? Use our guide to bouncing back from negative reviews as your yardstick. If the agency or consultant doesn’t live up to this standard, they should be cut from your shortlist.
Step 6: Check their blog
A good local SEO expert should be producing a decent amount of content on the subject each month. Check their blog. What kinds of articles are they sharing? How detailed is the content? Are they rehashing old news or taking time to showcase their expertise?
Away from the agency or consultant’s own blog, you might also want to check how prolific they are in the industry generally. Do they speak at local networking and business events for example? Have they appeared in any industry publications lately, spoken at a conference or seminar or been mentioned by other bloggers, magazines or similar?
Step 7: Ask them what they do
It’s very easy to go into an agency relationship with misconceptions about exactly what’s going to be done. SEO activity is often difficult to pin down into specific actions, which means you can be left unclear as to what you’re actually paying for.
Rand Fishkin recommends you circumnavigate this by asking the consultant or agency one simple question;
“What processes will you use to accomplish our goals and why do you use those processes?”
While you shouldn’t expect a full strategy to be laid down at this early stage, it is perfectly reasonable to request a breakdown of typical actions. This is a chance for the agent to show off their local SEO prowess, so beware of generalizations. What does their reputation management process actually entail? When it comes to Google My Business optimizations, what specific activities or areas do they look at?
Step 8: What KPIs do they recommend?
As a small business owner, your days will invariably be spent with one eye on your bottom line. From man hours to stock, everything must be accountable and this extends to your local SEO costs, too.
Asking which KPIs they recommend or focus on will give you a good idea of how accountable the agency or consultant actually is. Remember that rankings mean nothing without traffic so a focus on position alone just won’t cut it.
Make sure they’re focusing on metrics that prove business success (traffic, conversion rates, orders, customers, AOV) rather than metrics that make them look good but don’t necessarily equate to money in the bank, also known as ‘vanity metrics’ (e.g. social media likes and followers).
Step 9: Reporting and communication
No matter how good the track record, you need to be sure that you’re appointing a team or individual that’s on the same wavelength with a similar communication style and willingness to be accountable.
Ask to see a sample of their reports—this will give you a good idea of how tailored their reporting system is and how much extra analysis they are willing to provide. Be wary of samples that consist primarily of charts directly from Google Analytics or another tool—this suggests a lack of insight and also indicates you’ll be paying for something you could see and download yourself for free.
When it comes to communication, clarify what contact hours are included in the cost and how that communication takes place. Speak to them via email and on the phone to get a sense of how you’d work together. You’ll need to know how often you can expect to hear from them and what level of communication is included within the retainer before you start to rack up billable hours for additional calls and messages.
Step 10: Speak to former clients
If you’re satisfied with everything you’ve heard so far, you’re now on the home straight. The last step is to ask for contact details for one or two current or previous clients. There shouldn’t be any unpleasant surprises at this late stage, but it’s useful to get another business owner’s honest take on their experiences with the agency or consultant under consideration.
Providing these calls go well, you should now be ready to appoint a local SEO consultant or agency and begin the task of optimizing your local pack presence.
We’d love to hear your thoughts
How did you find your local SEO consultant? What tips do you have for other business owners searching for a local SEO specialist? Share your recommendations and experiences with us in the comments.